The recipe for success was simple: curiosity and emotions. But it’s only simple when it’s about Dre and Eminem.
The Good Doctor knows that his career was a sequence of bold moves made with very little respect for authority or public opinion. He told on the “Workout the Doubt” podcast how he pushed against expectations when he left Death Row and signed Eminem:
Me working with Eminem… It’s gonna push your fucking buttons. Me working with a white guy, it’s like, oh my god, what the fuck?! And then you hear him, and you go, “Oh… I see why he’s working with him”. Then you listen to what the fuck he’s saying. It’s shocking, it makes you uncomfortable, and it’s funny at the same time. So, we are moving a lot of emotions around, as far as entertainment goes, with Eminem alone. We are fucking ahead. You are listening, you don’t wanna listen, but you can’t stop listening because you wanna see what he’s gonna say next. That’s my Caucasian persuasion, Eminem. We got together, had to work out the doubt. I’m on my own again, and I’m working with a white boy.
It worked out alright. Almost 25 years later, Dr. Dre received an invitation from the NFL to perform at the Super Bowl Halftime show and brought Eminem on stage with him.
