Thirsty for more than just water? Eminem’s latest collaboration with Liquid Death is here to quench your cravings for something epic.
If you’ve seen Eminem’s “Houdini” video, you might have caught a glimpse of Liquid Death Mountain Water making a cameo.
The water brand, known for its edgy marketing and “murder your thirst” mission, is the softest drink you’ll ever find in a skull-emblazoned can. But what it lacks in alcohol, it makes up for in attitude — and profits. The brand is now valued at a whopping $1.4 billion.
Despite not being publicly traded, Liquid Death has attracted a roster of celebrity investors, including names like Swedish House Mafia, Machine Gun Kelly, Tony Hawk, and Josh Brolin. Eminem isn’t officially listed as one of the investors, but it seems Slim Shady has been quietly showing love for the brand. Now, that relationship is stepping into the spotlight with an exclusive new collaboration.
The company posted a picture taken in some undisclosed location with the caption:
Insanely limited @liquiddeath x @eminem Coup de Grâce case art just dropped. Only available at select grocery stores nationwide. Go find them!! ⚰️ Slim Shady is dead. And now your thirst can be murdered just like Slim!
The case art screams Slim Shady, with a nod to the rapper’s latest album, “The c of Slim Shady (Coup De Grâce)”. And let’s be honest, the idea of “murdering your thirst” alongside Slim Shady’s death is the kind of dark humour fans live for.
If you manage to snag one of these cases, you’re not just quenching your thirst — you’re holding a piece of hip hop history. And in a twist of irony that’ll make any fan smirk, the company might just be using Machine Gun Kelly’s investment to pay Eminem.
So, if you live in the US and are up for the challenge, hit the stores and hunt down one of these rare gems. But move fast because, just like Slim Shady, they won’t be around forever.
