Nobody is safe from “Family Guy” acidic satire, and Eminem once again was the butt of a joke in a new “Family Guy” episode.

It is not the first time the show exploits Em’s popularity. In 2014 his animated version took part in the “Baby Got Black” episode. In 2009 Eminem promoted “Relapse” by doing double bits with Stewie Griffin in various linking segments of the US Fox network’s “animation domination” evening.

This time, Eminem did not appear on screen, his dealings were behind the scenes. In the “LASIK Instinct” episode, aired on September 26, Lois promoted a product by Eminem, but it was not an album. From the ICU stage, she pitched:

Please make sure to try out our new colonic partnership with increasingly irrelevant rapper Eminem, the Eminenema. It promises to clear out 8 miles of mom’s spaghetti. It goes in slim clear and comes out slim shady.

The funniest part of this joke is to call Em “increasingly irrelevant” – an astute observation on how media is trying to downplay Marshall’s role without being able to erase his presence from the cultural landscape.

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