Eminem is proud to announce a partnership with Detroit’s own Carhartt for a limited edition zip-front hoodie. Limited to only 500 units total. To benefit the next generation of Detroit’s youth, 100% of the proceeds will benefit the Marshall Mathers Foundation, whose mission is to provide assistance to disadvantage and at-risk youth in the city and it’s surrounding communities.
The Marshall Mathers Foundation, which provides funds for organizations working with at-risk youth in Michigan and throughout the U.S, partnered with Carhartt, America’s premium work wear brand since 1889, to design a limited edition Carhartt Force ® zip-front hoodie with all proceeds benefitting the Foundation. The hoodie is available for purchase at www.eminem.com.
“”This collaboration is all about two Detroit icons working together to support kids in Detroit, the state of Michigan and beyond,” said Tony Ambroza, senior vice president of marketing for Carhartt. “We have been a part of the Detroit area for 125 years and are proud to partner with organizations like the Marshall Mathers Foundation that shine a positive light on the city.”
The limited edition, heather gray zip –front hoodie is lightweight and made of a 65% cotton/35% polyester blend. It has a screen-printed Eminem logo on the left chest and the back is printed with an anvil graphic with a “313” at its center. It’s encircled by the words “Detroit, Michigan. 1889. 1999.”
“We chose this particular sweatshirt because it is similar to a Carhartt hoodie that Marshall often wears on-stage,” Ambroza said. “Since it’s part of our Force ® line of knits, the hoodie includes our FastDry® technology to wick away sweat and our StainBreaker ™ technology to release stains; plus it’s a relaxed fit, which is always popular with customers.”
About Carhartt, Inc.
Established in 1889, Carhartt is a global premium work wear brand with a rich heritage of developing rugged apparel for workers on and off the job. Headquartered in Dearborn, Mich., with approximately 4,400 employees worldwide, Carhartt is family-owned and managed by the descendants of the company‘s founder, Hamilton Carhartt. For more information, visit www.carhartt.com.
About The Marshall Mathers Foundation
The Marshall Mathers Foundation is a charitable organization dedicated to providing assistance to disadvantaged and at-risk youth primarily in Detroit, Michigan and its surrounding communities.
