Photo of the Day: The New Eminem Photo for “The Death of Slim Shady” Promo Campaign

Since its release on July 12, Eminem’s latest album, “The Death of Slim Shady”, is undeniably setting the streaming world ablaze. Having survived a weekend dip, it has retaken its position as the most streamed album globally on Spotify.

On Friday, Eminem scored the biggest album debut of his career and the biggest rap debut of the year, with “The Death of Slim Shady” gaining 63.5 million streams on the opening day.

While the following days witnessed a decline in streams, with drops of 30.4% and 29.5%, respectively, the album experienced a resurgence on Monday, July 14, increasing streams by 8.1%. This upward trend indicates a sustained interest and potential for further growth.

“The Death of Slim Shady” streaming numbers by days:

July 12 (day 1) – 63.78 million
July 13 (day 2) – 44.4 million (-30,4%)
July 14 (day 3) – 31.3 million (-29,5%)
July 15 (day 4) – 33.9 million (+8,1%)

As of July 15, “The Death of Slim Shady” had more streams than all previous leaders and contenders, confidently foreshadowing its future charting success:

Most Streamed Albums on Global Spotify (July 15, 2024):

1. Eminem “The Death Of Slim Shady” – 33.9 million
2. Billie Eilish “Hit Me Hard And Soft” – 21.6 million
3. Taylor Swift “The Tortured Poets Department” – 20.8 million
4. Peso Pluma “Éxodo” – 11.5 million
5. Chapelle Roan “The Rise And Fall Of A Midwest Princess” – 10.9 million

It’s clear that “The Death of Slim Shady” has the global audience’s attention, regardless of what critics have to say.

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