Eminem has reclaimed his throne on the UK YouTube music chart. For the second week in a row, Marshall is the most-watched artist in the United Kingdom, once again holding firm at No.1.

K-pop Takes A Back Seat

Until recently, the cast of KPop Demon Hunters ruled the UK chart. But now, Eminem has broken their streak. His return to the top marks the end of many weeks of K-pop dominance, and a reminder that trends may shift, but the Slim Shady effect lasts.

Between January 23 and January 29, Eminem gained 3.6 million views on YouTube in the UK. That number places him ahead of Taylor Swift, the KPop Demon Hunters ensemble, and Ed Sheeran.

A Consistent Fan Favourite

While other artists rise and fall, Eminem’s hold remains steady. His catalogue continues to pull new viewers and longtime fans alike. Marshall Mathers proves that relevance is not a trend but a track record. And it is his track record.

Here’s how the Top 5 shaped up this past week:

1. Eminem – 3.6 million views
2. Taylor Swift – 3.4M
3. KPop Demon Hunters Cast – 3.2M
4. Ed Sheeran – 2.8M
5. D-Block Europe – 2.6M

UK YouTube
Weekly top artists
Jan 23 – Jan 29, 2026

He’s Unavoidable, He’s Inevitable

Eminem’s numbers show us with certainty that UK fans keep coming back. He has it all: old-school classics, surprise features, and a surge of social buzz from time to time. However, when the social fad fades away, Eminem remains one of the most streamed artists across generations.

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